Photograph courtesy of Reef
Quick and casual pizza chain 800 Degrees plans to open 500 ghost kitchens over the next five years through a new partnership with Reef Kitchens.
Delivery-only locations will be located in the United States, Canada and other international markets, and will continue the company’s strategy of seeking non-traditional growth opportunities. Last month, 800 Degrees announced plans to add up to 3,600 locations through Piestro’s robotic kiosks.
The two companies represent a huge expansion for the Los Angeles-based brand which had just 15 restaurants by the end of 2020. Its first Reef location opened on September 17 in Miami’s Brickell neighborhood.
“We are excited to introduce 800 Degrees Pizza to a wider audience in the Miami area and around the world,” Tommy Lee, CEO of 800 Degrees, said in a statement.
The Ghost Kitchens will be operated by Reef and will serve some of 800 Degrees’ iconic products, including their Tartufo and Carni pizzas, chicken wings, meatballs and shishito peppers, though they don’t come with wood-fired ovens. , because 800 Degrees’ traditional restaurants are. Instead, the brand is introducing a new “thin and crispy” crust using new technology, a representative said.
Miami-based Reef is believed to be the fastest growing restaurant company in the world. The company has more than 300 operational Reef “ships” around the world and expects that number to number in the thousands by the end of the year. He recently signed an agreement with Wendy’s to open 700 ghost kitchens over the next five years.